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South Korea Overtakes US as World's Second-Largest Cosmetic Exporter

Aug 29, 2026 •Fashion

South Korea's beauty sector is surging forward with unprecedented force. This year alone, the nation has pushed past the United States to claim the title of the world's second-biggest exporter of cosmetics. France holds the top spot, but the gap is closing fast. Jack Barton of Al Jazeera was in Seoul to witness this shift firsthand.

The local market is no longer just a playground for domestic consumers; it has become a global powerhouse. Factories are humming with activity while brands flood shelves from Tokyo to London. The speed at which these companies adapt to trends and refine their products leaves competitors struggling to keep pace. It is a clear sign that Asian innovation can challenge long-standing European dominance.

Can Korea truly topple the French crown? That question lingers in every boardroom from Paris to Busan. For now, France remains the leader, yet the momentum belongs entirely to the South Koreans. Their export volume keeps climbing, and their influence grows with each passing quarter. The race is far from over, but the finish line looks much closer than most experts predicted just a few years ago.

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